Once again UK screws up another logo. The new UK logo is terrible enough but the new cat logo is just as bad. CBS already has an article making fun of our logo with a picture of a staple remover next to the logo and they look exactly the same.
Factor in the logo changes with the "UK", cat logo and that little phrase they put on the back of the video board at CWS last year just proves that UK has one of the worst marketing departments in the entire country.
There was zero reason to change the UK logo last year. It was fine and fans were fine with the old logo. They change it to a stupid "K" and 95% of BBN absolutely hates the new logo. Then instead of doing the smart thing and reverting back they double down and make another bad logo. The person that signed off on the new UK logo should have been fired.
Nike makes the best merchandise of all the sports companies but I swear they must have all their 18 year old interns designing and making the Kentucky logos and uniforms.
I do like the white football jerseys though.