I'm not sure a 9-game conference schedule means the end of "rivalry" games so much as it signals an end to traditionally weak OOCs.
The expanded conference schedule and end or at least tweaking of standard puff OOC has been coming for a long time. NIL, players getting paid has expedited it.
Now that conferences have to budget some money to split among schools to pay players, you're going to need another competitive game to sell.
UL and UK are known marketable brands. I don't foresee a situation where the ACC, SEC, or any combination of conferences that mingle via rivalries, nor their media partners allow schools to dump them.
The first games on the chopping blocks are games in which the schools are paying half a million to a million, out of their pocket, and nobody really cares about.
Especially if private equity comes in a gets involved. That's an easy line item to notice and get rid of.
Private Equity: "Wait a minute here folks...what are all these 750,000 and million dollar payments?"
Athletic Directors and Conference officials: "That's all the Nortsouth Western East Techs we play"
Private Equity: "Absolutely f8cking not...here's what's going down, you're adding another conference game and you're going to play at least 1 if not 2 teams from other P5s."
Even if PE doesn't get involved, it's the same thing for negotiations for media rights.
Conferences are wanting more money, what kind of pitch is "uh yeah we're going to drop the somewhat competitive rivalry games but keep 3 non p5 puffs that never sell out the stadiums let alone get any eyes on the TV if they're lucky enough to make an off time on ESPN deportes U 3...that nobody pays for in the cable subscriptions..."
The expanded conference schedule and end or at least tweaking of standard puff OOC has been coming for a long time. NIL, players getting paid has expedited it.
Now that conferences have to budget some money to split among schools to pay players, you're going to need another competitive game to sell.
UL and UK are known marketable brands. I don't foresee a situation where the ACC, SEC, or any combination of conferences that mingle via rivalries, nor their media partners allow schools to dump them.
The first games on the chopping blocks are games in which the schools are paying half a million to a million, out of their pocket, and nobody really cares about.
Especially if private equity comes in a gets involved. That's an easy line item to notice and get rid of.
Private Equity: "Wait a minute here folks...what are all these 750,000 and million dollar payments?"
Athletic Directors and Conference officials: "That's all the Nortsouth Western East Techs we play"
Private Equity: "Absolutely f8cking not...here's what's going down, you're adding another conference game and you're going to play at least 1 if not 2 teams from other P5s."
Even if PE doesn't get involved, it's the same thing for negotiations for media rights.
Conferences are wanting more money, what kind of pitch is "uh yeah we're going to drop the somewhat competitive rivalry games but keep 3 non p5 puffs that never sell out the stadiums let alone get any eyes on the TV if they're lucky enough to make an off time on ESPN deportes U 3...that nobody pays for in the cable subscriptions..."