Ohio State & other BIG10 teams are losing tens of millions of dollars.....

[TopCatCal]

https://www.outkick.com/sports/big-ten-teams-losing-millions-despite-college-football-realignment
I guess in the Big10's attempt to keep up with the SEC they're going to spend themselves into bankruptcy.

 

[BlueTick2]

Just part of the NIL evolution that who has the most money has the best team.
The decline of college sports.

 

[PopesReignOverCardinals]

Funny how Ohio State is "the most valuable college athletic program" and then there's this too.

 

[rrdd2021]

https://www.outkick.com/sports/big-ten-teams-losing-millions-despite-college-football-realignment
I guess in the Big10's attempt to keep up with the SEC they're going to spend themselves into bankruptcy.

That's misleading as OSU supports the most athletic teams at 36 - more than any other school. They'll just cut a few and the $38 million loss was based on a year when they only played 6 home games. As with most schools, the only money makers are men's CFB and BB.

And the B1G is not trying to keep up with the CEC - They've passed them with the last 2 NCs and being 6-1 last year against the SEC in post season. Plus, the B1G controls 52% of the TV markets - the SEC 34%

It's like comparing a Major League team to a minor league team

 

[Girthang]

Buying titles @ 38 Million over budget might make your books look like a pro team, but it doesn't mean you've passed anyone. It just means you finally gave up trying to do it the right way.

 

[vhcat70]

That's misleading as OSU supports the most athletic teams at 36 - more than any other school. They'll just cut a few and the $38 million loss was based on a year when they only played 6 home games. As with most schools, the only money makers are men's CFB and BB.

And the B1G is not trying to keep up with the CEC - They've passed them with the last 2 NCs and being 6-1 last year against the SEC in post season. Plus, the B1G controls 52% of the TV markets - the SEC 34%

It's like comparing a Major League team to a minor league team

Markets don't matter. Ratings do. I highly suspect that there were more viewers per SEC game than per B1G game. The huge LA market means nothing if people are surfing vs. watching.