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New Era of NIL.

RobEStacy

Blue Chip Prospect
May 22, 2007
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Will be intresting how UK, Given Mitchs tendiences to spread the wealth m, spends its money... I just don't see the basketball team only getting 2-4 million out of the men's share of the 20.5 million cut based on the articles proposed splits ... Title 9 gives a hard split of the cash for Men's and Women's teams... Plus the whole $600 clearing house for NIL deals.. I can see Pope and Stoops fighting for their price of the pie.

Ohio State plans to distribute their $20.5 million pool in two ways, Bjork says, “proportionally” based on male-female split and a “market-based approach” determined through valid market factors such as a sport’s television viewership, social media impressions, etc.

Though Bjork declined to reveal specific percentages by sport, many of the football-generating giants of FBS plan to disburse the vast majority of their revenue, as much as or more than 90%, to football and men’s basketball — the only two profit-turning sports at many universities. For schools offering the maximum $20.5 million of rev-share pool money, the formula means that football rosters would receive $13-16 million and men’s basketball rosters $2-4 million, according to estimates.


 
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This will really be a test for mitch. Most schools are going to use sport specific revenue to go to those athletes. Given Mitch's past spending projects, he doesn't put revenue sports above others.

If he follows suit on this, it will really hurt football because that revenue sharing is the only thing thats an equalizer for us vs the rest of the nation (not vs the rest of the sec, which is another story).

We'll have to see what happens.
 
Unless I'm understanding this revenue sharing wrong, it means little. It looks to establish a new floor, there isn't anything legally that keeps the bigger schools as it relates to football from spending even more on their roster. To me, this will shape what the pecking order is among the middling schools. How much the middling schools earmark towards their football roster will help establish their spot below those wealthy fanbases.
 
The more you read about this the more broken it appears to be. Very similar to how the Government got themselves in the mess that they are in currently. Every rule that is put in place requires more people to be put in place to enforce said rule. Then there are offshoots of people brought in to circumvent the new rule put in place, the pie gets carved into so many pieces that at some point down the road, everyone is getting to be looking at each other asking the age old question, "where did all the money go?".
 
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Unless I'm understanding this revenue sharing wrong, it means little. It looks to establish a new floor, there isn't anything legally that keeps the bigger schools as it relates to football from spending even more on their roster. To me, this will shape what the pecking order is among the middling schools. How much the middling schools earmark towards their football roster will help establish their spot below those wealthy fanbases.
The revenue sharing model is expected to come along with a new law/s from Congress that gives the NCAA anti-trust exemptions and enforcement powers. If the later happens, then NIL will no longer be used as a pay for play, rather it will go back to what it was intended, which is strictly name and image marketing. If that happens, then we may see the collectives go away or they would have to develop a new business model because they couldn't may $1mm to sign some autographs and attend a bar mitzvah or two.
 
The revenue sharing model is expected to come along with a new law/s from Congress that gives the NCAA anti-trust exemptions and enforcement powers. If the later happens, then NIL will no longer be used as a pay for play, rather it will go back to what it was intended, which is strictly name and image marketing. If that happens, then we may see the collectives go away or they would have to develop a new business model because they couldn't may $1mm to sign some autographs and attend a bar mitzvah or two.
That's a huge IF imo. The rule itself is already being looked at by attorneys to see if it is even legal. I hope they can come up with a solution, whatever form that takes.
 
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That's a huge IF imo. The rule itself is already being looked at by attorneys to see if it is even legal. I hope they can come up with a solution, whatever form that takes.
Congress has the power to give anti-trust exemptions. Every pro sports franchise asked for and received it. If they get that, then that gives them the ability to do a lot of things they can't do now and centralizes their control over football and away from the conferences that have it now.
 
Congress has the power to give anti-trust exemptions. Every pro sports franchise asked for and received it. If they get that, then that gives them the ability to do a lot of things they can't do now and centralizes their control over football and away from the conferences that have it now.
I didn't mean to suggest they didn't, it's just an extremely divided body of people for the next two years. I will be surprised if they get much of anything meaningful done until the mid terms, if one group or the other gets a little more voting power.
 
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Title 9 gives a hard split of the cash for Men's and Women's teams.
Title IX does not dictate that you need to split the $20.5 million evenly. The same way, men's basketball has a much larger budget than women's basketball. The article talks about how Ohio State plans to approach Title IX, when it says, "Ohio State plans to distribute their $20.5 million pool in two ways, Bjork says, “proportionally” based on male-female split and a “market-based approach” determined through valid market factors such as a sport’s television viewership, social media impressions, etc."

I do not believe Mitch is going to steer far away from giving a majority of it to basketball and football. Then I see women's basketball and baseball in the next group, then the remainder with programs like women's volleyball and track and field topping them.

I think that's a good approach. It seems to me, the way to go is to put about 85% or so of the money towards football and men's basketball. From there, you need to have a system that determines what a player's worth is to the team. I'm unsure the best way to do this, but no way should the 85th best player on the football team be getting the same amount as a starter. Maybe you have 4 tiers of players. With the 100 players from football and basketball, you would average about $175,000 per player.
 
The revenue sharing model is expected to come along with a new law/s from Congress that gives the NCAA anti-trust exemptions and enforcement powers. If the later happens, then NIL will no longer be used as a pay for play, rather it will go back to what it was intended, which is strictly name and image marketing. If that happens, then we may see the collectives go away or they would have to develop a new business model because they couldn't may $1mm to sign some autographs and attend a bar mitzvah or two.
Say a team gets 13 mil for FB. How much goes to each guy? Not looking for an exact answer. Can the FB team distribute it however they want?

Then there is still a lot of questions about NIL. How do they decide how much can be given to go to an autograph signing or a go to an event. Companies can pay a lot to have a speaker speak to their employees. So how can they say that 1 million is too much to for said doing said events. There will always be ways around it.

Then you have the 2 at Colorado supposedly getting 6 mil. Most of that may be real NIL deals with companies. Were they overpaid as you mentioned with the collectives probably but how do they monitor that? Maybe they can regulate but it won’t be easy to do
 
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That's a huge IF imo. The rule itself is already being looked at by attorneys to see if it is even legal. I hope they can come up with a solution, whatever form that takes.
We'll see. It's been reported that it has bipartisan support. I suspect we're going to have some transformation time, but things are going to be quite different in about 4-5 years.
 
Say a team gets 13 mil for FB. How much goes to each guy? Not looking for an exact answer. Can the FB team distribute it however they want?

Then there is still a lot of questions about NIL. How do they decide how much can be given to go to an autograph signing or a go to an event. Companies can pay a lot to have a speaker speak to their employees. So how can they say that 1 million is too much to for said doing said events. There will always be ways around it.

Then you have the 2 at Colorado supposedly getting 6 mil. Most of that may be real NIL deals with companies. Were they overpaid as you mentioned with the collectives probably but how do they monitor that? Maybe they can regulate but it won’t be easy to do
Revenue share distribution will be up to Mitch (by sport) and each HC(or team GM) will determine which player gets how much. There is some discussion to get rid of the collectives, thus putting the onus of "earning" more than your "school salary" on the individual player and their management team to negotiate and sign deals just like a pro would. They are trying to remove the promise of pay for play and make it a true NIL. Status quo will remain until Congress passes anit-trust protections and probably some carve out that allows the players to be paid without attaching an employee tag.
 
Will be intresting how UK, Given Mitchs tendiences to spread the wealth m, spends its money... I just don't see the basketball team only getting 2-4 million out of the men's share of the 20.5 million cut based on the articles proposed splits ... Title 9 gives a hard split of the cash for Men's and Women's teams... Plus the whole $600 clearing house for NIL deals.. I can see Pope and Stoops fighting for their price of the pie.

Ohio State plans to distribute their $20.5 million pool in two ways, Bjork says, “proportionally” based on male-female split and a “market-based approach” determined through valid market factors such as a sport’s television viewership, social media impressions, etc.

Though Bjork declined to reveal specific percentages by sport, many of the football-generating giants of FBS plan to disburse the vast majority of their revenue, as much as or more than 90%, to football and men’s basketball — the only two profit-turning sports at many universities. For schools offering the maximum $20.5 million of rev-share pool money, the formula means that football rosters would receive $13-16 million and men’s basketball rosters $2-4 million, according to estimates.



"Mitch's tendency" is to run successful sports programs. A matter of record cannot be disputed on the merit of outcomes although revisionist history happens here at times. NIL rules are changing because the NCAA lost control of the issue to national legal and legislative processes. Every year is a new era in NIL. So it will be until the social culture runs NIL, or until NIL is codified in federal law. The latter appears to be happening albeit in slow motion. You would think the Congress has more important things to do, like closing the border and balancing the budget.
 
"Mitch's tendency" is to run successful sports programs. A matter of record cannot be disputed on the merit of outcomes although revisionist history happens here at times. NIL rules are changing because the NCAA lost control of the issue to national legal and legislative processes. Every year is a new era in NIL. So it will be until the social culture runs NIL, or until NIL is codified in federal law. The latter appears to be happening albeit in slow motion. You would think the Congress has more important things to do, like closing the border and balancing the budget.
We are in an era where tv money afforded us the capacity to up our budget in football to have facilities, compete, etc. But he has consistently been late to the party in football, and to some degree was late to the party basketball, and prioritize secondary sports. From the get go, when he first came to uk, all programs were behind. He circled the wagons on building for the track program and other such things. Football facilities were behind and falling further behind early in his tenure. He was there 14 seasons before getting new football improvements and even in basketball when he came in other schools were getting or had existing practice facilities. He did get the craft center going 7 years in after years of Tubby publicly complaining and watching many, many other schools leap ahead of UK in that department... but again, he prioritized other sports first before getting to it. Honestly it just seems the guy is most comfortable in the environments of things people have less interest in. It was also easier to make quick headway in sports other conference schools don't care about much. So while it's nice uk won a vb championship it's largely a yawn for the broader fanbase. A 'that's nice'. But it has been relatively easy to build a vb program in a conference like the sec to where they have kind of dominated by prioritizing it.

On the flip side, with the sports people care about on a broad scale, football has been competitive and he deserves some degree of credit for that although anybody here during this time was going to have a bunch of money land in their lap for improvements. At the end of the day, in 24 seasons under him, we've had three .500 seasons and one above .500 season in conference. I mean, the 11 years of curry and mumme gave us three .500 seasons. What those guys didn't have was a 12th game and the 'buy' games to just pad extra general wins. We have adequate football resources to compete, we don't commit from an admin standpoint to 'let's go find out what we can really do'. For example, with OK and TX now in the conference we have fallen a couple of spots but are still 9th in SEC budgets and the difference between the next few spots above us is negligible. Yet we are a bottom 4 of the conference football spend. It's like he went overboard with that last stoops contract to just pay for a guy that does well enough to keep interest but we're not really going to take a shot at next tier stuff. Meanwhile schools like ole miss are bottom few in budget but run 5th or 6th in fb spend. And I'm talking pre-NIL and non-NIL stuff that is and has been determined by the athletic department.

In basketball, he has that 5 year stretch of Cal's to hang any sort of banner. So, to me, he has yet to show he can be a legit uk mens basketball ad either. 24 years with 1 NC at UK isn't exactly legendary. And it was with a guy he was largely boxed into hiring because of how bad the Gillespie hire had been. Pope seems promising but, again, we'll see over time whether Mitch can churn out success there. Especially now that the conference seems to care a whole lot about that sport and everyone is competing at it now. If he hangs in another 5 years, he's going to be staring at 30 years here and if we don't have something meaningful happen in this stretch, 30 years with the basketball record he has is on the 'a bit disappointing' side.

He is undoubtedly considered a good directors cup ad to compete with stanford, etc. but he's a mediocre ad on the stuff everybody is out there legitimately competing for...mbb and fb.
 
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The latter appears to be happening albeit in slow motion. You would think the Congress has more important things to do, like closing the border and balancing the budget.
You would think so but they constantly want to do stuff like this instead of their job. It’s untelling what they paid to have the congressional hearing on PEDs in baseball. I never understood that.
 
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