ADVERTISEMENT

HBO going stand alone next month

UK_Norm

All-SEC
Oct 14, 2007
8,528
1,458
113
$15/month starting in April. And they gave Apple the exlusive, so anti-Apple people are SOL (at least in the beginning.

Link
 
seriously $15/month for one channel? With a crappy lineup? Sure go right ahead. Meanwhile Netflix is half that.
 
Go ahead and try to compare Netflix hits to HBO hits, buddy.

Sopranos
Wire
Curb


Uhhh...House of Cards? LOL


Half of HBO's library would shit all over Netflix and their c-list programming. HBO movies are even better. TS. Netflix just floods you with more stuff, but the stuff is 97% garbage.

But I assume as we continue to move into this digital world, Netflix will gather up more good stuff, but so will other players.

How's this work with Amazon's HBO deal? Which only lets you watch the beginning season...or some seasons, Idk exactly how it works. I steal my HBO GO...how will this effect me?
 
Originally posted by Mashburned:
Go ahead and try to compare Netflix hits to HBO hits, buddy.

Sopranos
Wire
Curb
Those are all available on Amazon Prime along with almost everything else HBO has its coffers.

I would rank Mad Men and Breaking Bad over all of those shows - especially the cheesy, dated, "The Wire."

It has as much appeal as Perry Mason compared to Breaking Bad.

Originally posted by Mashburned:

how will this effect me?
That is not a sentence.
 
Wake me up when Silicon Valley comes back on.. I need some more dick-to-gerth ratios. Other than that HBO is throwaway at this point..
 
its not worth $15 a month - HBO just shot themselves in the foot with that pricing structure.

I'm not even sure its worth $9 a month considering many consumers get it bundled in a package now.
 
I'm not willing to pay $15/month, every month. But i'll pay it when GOT and True Detective are on.
 
Originally posted by TankedCat:
its not worth $15 a month - HBO just shot themselves in the foot with that pricing structure.

I'm not even sure its worth $9 a month considering many consumers get it bundled in a package now.
How did they shoot themselves in the foot?

The only market it applies to is cord cutter who don't have access to HBO any other way. It's all gravy to HBO.

The only thing HBO has to worry about is the cable companies getting butt-hurt about luring subscribers away. That's why the price point is $15.
 
Originally posted by Beavis606:

Originally posted by Dennis Reynolds:
Isn't HBO 15 a month via your cable provider? What's the difference?
Negative two-ninety-nine. HBO costs $17.99 on DTV.
Sooooo, this would be better, no? It's $15 per month via my cable provider (RCN). I thought it was at least that much everywhere, unless you have some special intro offer.

Joey - I don't think Curb is on Amazon Prime Video. Sopranos/Wire are but not Curb or Entourage.
 
Also if you have Comcast and subscribe to HBO via them, you won't have access to HBO Go.
 
Originally posted by Joey Rupption:

Originally posted by TankedCat:
its not worth $15 a month - HBO just shot themselves in the foot with that pricing structure.

I'm not even sure its worth $9 a month considering many consumers get it bundled in a package now.
How did they shoot themselves in the foot?

The only market it applies to is cord cutter who don't have access to HBO any other way. It's all gravy to HBO.

The only thing HBO has to worry about is the cable companies getting butt-hurt about luring subscribers away. That's why the price point is $15.
because I don't think most cord cutters are going to believe their content is worth $15 a month
 
Why does HBO care?

If _any_ AppleTVers do think it's worth $15. It all a bonus.

And they've partenerd with "premium" Appple customers who are more likely to pay than cord cutters in general.
 
Meh, the Apple exclusive is only three months, then it will be on Roku and Amazon Fire and Chromecast shortly after that.

Right now, if you are paying a cable company for HBO, you are paying ~$15 per month, and they are giving half of that to HBO. With HBO Now, they get to keep it all. This is all upside for them. I just wish they weren't owned by that Devil corp, TWC.
 
You people are idiots if you think HBO isnt gonna crush with this.

2 points you are ignorant of, 1, GOT S5 kicks in when? Oh, April! What timing!

2, the online network started up by the WWE was a big test case for all companies interested in doing this. And by and large has been a sucess, a million subscribers. Thats a million people paying $9.99 a month, every month.

I fully expect many many more of these direct stand alone networks to emerge
 
I am not that surprised by the price. Many were actually predicting it would be closer to $20 a month. However I am surprised by the exclusivity deal. Basically this service will be limited to one device during the upcoming season of Game of Thrones. If they were hoping to capture a large customer base I would think that putting this everywhere possible and using their most popular current series as a draw to bring in.

Personally I would think some kind of annual pass with a large discount (Maybe $125 a year) and making it available on every platform right now would be a better long term strategy. It would lock in a lot of customers who might only subscribe for a couple of months when their favorite series is airing new episodes. And exclusivity just makes no sense, especially when they are planning on rolling it out to everyone in three months.
 
Anyone who says Netlix shows like House of Cards is trash is simply delusional or a fanboy of something else.

Let's all agree that there are several outstanding shows out right now (HBO, Netflix, etc) and move along. If you have the money, get whatever you want. The new HBO deal is solid just as is Netflix.
 
Originally posted by Perrin75:

If they were hoping to capture a large customer base I would think that putting this everywhere possible and using their most popular current series as a draw to bring in.

And exclusivity just makes no sense, especially when they are planning on rolling it out to everyone in three months.
They know what they are doing.

iTunes video rentals still dominiate the market as Apple users are more likely to spend then Amazon, Roku, Chromecast etc.

It's the same old story (see the KSR App).

HBO can work the kinks out on their most profitable outlet before they fracture it for the scraps of every other tiny market.
 
Originally posted by Joey Rupption:
They know what they are doing.

iTunes video rentals still dominiate the market as Apple users are more likely to spend then Amazon, Roku, Chromecast etc.

It's the same old story (see the KSR App).

HBO can work the kinks out on their most profitable outlet before they fracture it for the scraps of every other tiny market.
This isn't about purchasing a video. It's about subscribing to a service. Everyone who owns a Roku, Amazon Fire TV, etc. is subscribing to at least one service. And if they want to provide the best opportunity to make HBO that service they need to have it available to as many customers as possible while their most desired product is available. If they would have released this in January or in June with a three month exclusivity it might have made more sense, but to do this during Game of Thrones just seems moronic.
 
Originally posted by Joey Rupption:
Originally posted by Perrin75:

If they were hoping to capture a large customer base I would think that putting this everywhere possible and using their most popular current series as a draw to bring in.

And exclusivity just makes no sense, especially when they are planning on rolling it out to everyone in three months.
They know what they are doing.

iTunes video rentals still dominiate the market as Apple users are more likely to spend then Amazon, Roku, Chromecast etc.

It's the same old story (see the KSR App).

HBO can work the kinks out on their most profitable outlet before they fracture it for the scraps of every other tiny market.
Nah - this is not really like the KSR app. Not at all really. That's about advertising, and obviously, iphone users are much more valuable than teh poors who own Androids. But if you are HBO, you want to be everywhere, like Netflix is. My guess is that Apple paid them to be exclusive temporarily. That and/or it makes a statement to the cable guys to get off their asses.
 
Originally posted by Dennis Reynolds:

Originally posted by Desperado_1955:
HBO standalone will be too rich for my blood. Watch HBO maybe once a month.
What are you paying now? About $15 a month I'd bet. It's NO DIFFERENT.
It was bundled. Some kind of BS way to get me to stay with a plan. I know nothing is "free" but it didn't change my plan price to let them throw it into the mix.
 
Originally posted by Desperado_1955:

Originally posted by Dennis Reynolds:

Originally posted by Desperado_1955:
HBO standalone will be too rich for my blood. Watch HBO maybe once a month.
What are you paying now? About $15 a month I'd bet. It's NO DIFFERENT.
It was bundled. Some kind of BS way to get me to stay with a plan. I know nothing is "free" but it didn't change my plan price to let them throw it into the mix.
Yes it did.
 
Side note: If you are paying more than 10.99 for HBO on Direct TV, call them and tell them that you want to cancel. They will offer 10.99 for 6 months. Carry on...
 
Originally posted by Dennis Reynolds:

Originally posted by Desperado_1955:

Originally posted by Dennis Reynolds:

Originally posted by Desperado_1955:
HBO standalone will be too rich for my blood. Watch HBO maybe once a month.
What are you paying now? About $15 a month I'd bet. It's NO DIFFERENT.
It was bundled. Some kind of BS way to get me to stay with a plan. I know nothing is "free" but it didn't change my plan price to let them throw it into the mix.
Yes it did.
Actually, in this case, no it didn't. I complained about the service I was getting, etc. They said if I would stay with them, they would throw in free home phone service and HBO, and no difference in the per month charge. I told them ok. Again, I know nothing is free, but in this case with HBO and NO HBO, the cost was the same. Now, if they were to give me $15 off my bill if I dropped HBO, I'd set the damn cable on fire telling them to take it off.
 
I don't think this is going to be a game-changer. Now, if ESPN bundles their stations and charges a fee for direct service, they'll make a ton of money. If TNT/TBS/USA/FX/FXX/FOX Sports would bundle theirs, I'd buy it in a minute. With a direct ESPN bundle and that one, I'd cut the cord so damn quick. It sucks to spend $140/month to watch about 3 hours a week national programming, a couple of hours a week on TNT/TBS, etc. and sports, especially during basketball season which I watch almost none of (football a TOTALLY different story). Right now, other than Netflix and a few shows we DVR from time to time, I watch almost nothing. Lot of damn money for a bunch of stations I'll never watch and a few I only watch sporadically.
 
if people are just signing up for $15 for the 3 months GOT is on and another 2 for True Detective and then shutting it down, that might be value to them.

my concern is if you start the ala carte price point to high, then it makes current bundling more attractive.
 
Originally posted by gamecockcat:
I don't think this is going to be a game-changer. Now, if ESPN bundles their stations and charges a fee for direct service, they'll make a ton of money. If TNT/TBS/USA/FX/FXX/FOX Sports would bundle theirs, I'd buy it in a minute. With a direct ESPN bundle and that one, I'd cut the cord so damn quick. It sucks to spend $140/month to watch about 3 hours a week national programming, a couple of hours a week on TNT/TBS, etc. and sports, especially during basketball season which I watch almost none of (football a TOTALLY different story). Right now, other than Netflix and a few shows we DVR from time to time, I watch almost nothing. Lot of damn money for a bunch of stations I'll never watch and a few I only watch sporadically.
Sling TV offers most of that right now for $25 a month ($20 for sling plus $5 for the extra ESPN Channels). I haven't tried the service but it has been getting decent reviews. The big plus is you get access to the WatchESPN app, which is probably the #1 thing holding most people back from dropping cable.
 
ADVERTISEMENT
ADVERTISEMENT