Stoops nearly pleading for money.

[BigBlueFanGA]

I'm sure these articles from Thursday have been discussed but I dont see the thread. Anyway, Stoops sounds almost desperate to me. UK football is almost guaranteed to suffer in this high dollar, NIL, player buying semi-pro football league formerly known as D1 college football.

Mark Stoops gives BBN boosters green light in request for NIL funds

Mark Stoops clears up NIL confusion for Kentucky fans who want to help but are unsure if it's legal or exactly how it all works.

www.on3.com

Mark Stoops calls on Kentucky community for assistance in NIL landscape

Kentucky head coach Mark Stoops addressed the Big Blue Nation for help in assisting the football program navigate the NIL landscape.

www.on3.com

 

[The-Hack]

Quoting Stoops from one of the articles above:

“Instead of ‘collective,’ Stoops wants business owners and boosters to know they can contribute to a pool of money that is marked as ‘pre-funded endorsement marketing dollars.’”

OK. Sounds like Coach was reading that definition from a card or note to get it just right.

Who, what and where is the pool of money I can contribute to and WTF is it not highlighted with a sticky thread at the top of this forum?

I visited the USCe forum in Spring and “The Garnet” fund was pretty damned evident.

 

[BigBlueFanGA]

Quoting Stoops from one of the articles above:

“Instead of ‘collective,’ Stoops wants business owners and boosters to know they can contribute to a pool of money that is marked as ‘pre-funded endorsement marketing dollars.’”

OK. Sounds like Coach was reading that definition from a card or note to get it just right.

Who, what and where is the pool of money I can contribute to and WTF is it not highlighted with a sticky thread at the top of this forum?

I visited the USCe forum in Spring and “The Garnet” fund was pretty damned evident.

Good question. We should ask @Deeeefense

 

[The-Hack]

Good question. We should ask @Deeeefense

Reading those articles, all I can come up with is a Pythonesc response: what is the name of the collective [that shall not be called a collective,] to which I may donate?

One article mentions “the 15?”

 

[Johnfarrel]

Reading those articles, all I can come up with is a Pythonesc response: what is the name of the collective [that shall not be called a collective,] to which I may donate?

One article mentions “the 15?”

Pythonesc? As in snake, twisting and turning, or as in Monty Python, a strange collection of words: "Tax all foreigners living abroad.)

 

[Deeeefense]

Good question. We should ask @Deeeefense

I've heard that Mitch won't approves "collectives" but then coach is talking about something that looks, feels and smells like a collective. It's also not clear to me if individual fans will be allowed to participate in whatever program they come up with. So the answer is no body really knows what's going on right now, but I've heard there are meetings going on with some potential big name NIL participants, so I would look for clarity to come in the next few weeks.

In the meantime a poster on the HOB has provided this link to a Charity organization he is involved with forming that collects money to use for NIL and charitable causes. I don't know anything about them so do you own research:

Donate - Charities for Kentucky

Donate We have partnered with several charities throughout the bluegrass to support with donations, fundraising events, and other efforts. We will also use your donations to support University of Kentucky student-athletes with NIL opportunities to promote our cause, help other charities, and act...

charitiesforkentucky.org

 

[K_TIME]

I've heard that Mitch won't approves "collectives" but then coach is talking about something that looks, feels and smells like a collective. It's also not clear to me if individual fans will be allowed to participate in whatever program they come up with. So the answer is no body really knows what's going on right now, but I've heard there are meetings going on with some potential big name NIL participants, so I would look for clarity to come in the next few weeks.

In the meantime a poster on the HOB has provided this link to a Charity organization he is involved with forming that collects money to use for NIL and charitable causes. I don't know anything about them so do you own research:

Donate - Charities for Kentucky

Donate We have partnered with several charities throughout the bluegrass to support with donations, fundraising events, and other efforts. We will also use your donations to support University of Kentucky student-athletes with NIL opportunities to promote our cause, help other charities, and act...

charitiesforkentucky.org

Geez....what a mess if true.

If there was ever a role for administration and not a burden on your coaching staff....this would be it. This looks more and more like a grease fire.

 

[bigblueinsanity]

Instead of ‘collective,’ Stoops wants business owners and boosters to know they can contribute to a pool of money that is marked as ‘pre-funded endorsement marketing dollars.’”

I've heard that Mitch won't approves "collectives"

Bingo. He's having to play word games to suit Mitch's conservative approach.

Imo in football recruiting we don't have to get millions together. The top guys getting that kind of money were never coming here anyway. All we need to do is be competitive in nil and we will still get the caliber of kids we're used to.

Unfortunately without the use of collectives, we won't be able to get that done. There isn't large enough business with enough disposable cash to throw money at unproven recruits. Once they get here, they do well in nil. Companies showed they have no issue paying for proven talent. It's actually smart on their part but leaves us a bit lacking on the front end.

Maybe stoops recharacterizing collectives will somehow appease Mitch. Guess we'll see

 

[Deeeefense]

This was in February but it may still be news to some:

Name, image, and likeness bill unanimously passes Ky. Senate committee

A bill that would protect the ability for college athletes to receive compensation for their name, image, and likeness has unanimously passed the Senate Standing Committee on Education.

www.lex18.com

 

[JHB4UK]

Geez....what a mess if true.

If there was ever a role for administration and not a burden on your coaching staff....this would be it. This looks more and more like a grease fire.

Truly one of the most pathetic situations I've ever seen.

Stoops has to go on the radio begging money people to fund his players. But how exactly to do it or what Barnhart will allow is still freaking clear as mud. Stoops gave a 10 word description of what he wants that is exactly like collectives operating all around the SEC and CFB, but acts scared to actually say the word.

This. This is what the UK coach is having to spend his time doing....and doing it badly. Time not spent recruiting. Time not spent integrating new coaches into our systems and culture. Time not spent with the 2022 team on campus prepping for the season. Time not spent on film work for Florida & Ole Miss.

Such an embarrassment. And no one exists to call out Barnhart for creating this. Nobody in the media or the Pres office or the Board.

 

[Kybluedude]

Hate this NIL. Going to take overall competitiveness out of college sports over time. The rich will prevail. Hard for small markets.

Wish the college Presidents would reorganize and restructure. Put guidelines and caps in. I bet 99% of college presidents, athletic directors and coaches would welcome a voluntary organization that its’s members would agree to follow administrative regulations.

 

[TankedCat]

my take won't be popular but here is it

This is exactly the message I have been scared to hear as it relates to the NIL

Stoops is coming out and telling donors to take money they would have normally earmarked for the school , essentially to help *all* students and put that money into a marketing fund to give solely to athletes.

I don't blame him, its what he has to do to be competitive, but what I see is a football player will get a new corvette as opposed to a kid from Pikeville getting an engineering scholarship.

I think that is where the messaging is flawed in this idea that the players make all this revenue for the University. The funding these players are getting isn't touching the revenue they generate , its coming out of the pockets of the fans/business that has finite resources to spread it around.

I welcome debate as to how my way of thinking is wrong on this.

 

[cat_in_the_hat]

I didn't listen to it, but if one wanted to donate to this fund how would one go about doing it?

 

[SkyPrince1]

Quoting Stoops from one of the articles above:

“Instead of ‘collective,’ Stoops wants business owners and boosters to know they can contribute to a pool of money that is marked as ‘pre-funded endorsement marketing dollars.’”

OK. Sounds like Coach was reading that definition from a card or note to get it just right.

Who, what and where is the pool of money I can contribute to and WTF is it not highlighted with a sticky thread at the top of this forum?

I visited the USCe forum in Spring and “The Garnet” fund was pretty damned evident.

Do you already buy season tickets?
K Fund donations?
How much finacial contribution are serious fans willing to make?
I'd say for the average fan who watches/ occasionally attends the answer would probably be zero.
Not one who got all jacked out of shape over Sharpe but damn glad i didn't contribute to anything he got.
I think NIL will hurt fandom as a whole and will probably strain relationships between long time boosters and universities.

 

[megablue]

Do you already buy season tickets?
K Fund donations?
How much finacial contribution are serious fans willing to make?
I'd say for the average fan who watches/ occasionally attends the answer would probably be zero.
Not one who got all jacked out of shape over Sharpe but damn glad i didn't contribute to anything he got.
I think NIL will hurt fandom as a whole and will probably strain relationships between long time boosters and universities.

Your thesis makes a lot of good sense, especially in economic hard times. It seems that bigtime college sports, in terms of overall financial commitment by boosters and fans, is becoming more and more like the cable company model. As we all know, many people have decided to "cut the cord" to save money.

I don't know where it all ends up, but I agree with you that it "will probably strain relationships between long time boosters and universities" ... not to mention the average fan who buys tickets to attend games. Furthermore, I suspect the TV-fans will be subjected to ever-increasing Pay-per-View. Many may simply listen to the games and then watch replays on youtube, if the expense gets overly-burdensome.

 

[bigblueinsanity]

my take won't be popular but here is it

This is exactly the message I have been scared to hear as it relates to the NIL

Stoops is coming out and telling donors to take money they would have normally earmarked for the school , essentially to help *all* students and put that money into a marketing fund to give solely to athletes.

I don't blame him, its what he has to do to be competitive, but what I see is a football player will get a new corvette as opposed to a kid from Pikeville getting an engineering scholarship.

I think that is where the messaging is flawed in this idea that the players make all this revenue for the University. The funding these players are getting isn't touching the revenue they generate , its coming out of the pockets of the fans/business that has finite resources to spread it around.

I welcome debate as to how my way of thinking is wrong on this.

The school ain't hurting for money by any stretch. You can look at their expenditures and that becomes crystal clear. Earmarked donations have been a thing for decades. Difference is that is a mostly, if not all, tax deductible contribution.

For accounting and tax purposes, any nil payment probably needs to be considered marketing or pr to get a tax deduction. Just guessing but the language stoops recited was probably something he was given from a tax attorney or CPA to help people on the fence understand how to characterize their payment.

 

[hangin#8]

Your thesis makes a lot of good sense, especially in economic hard times. It seems that bigtime college sports, in terms of overall financial commitment by fans, is becoming more and more like the cable company model.
As we all know, many people have decided to "cut the cord" to save money.
I don't know where it all ends up, but I agree with you that it "will probably strain relationships between long time boosters and universities" ... not to mention the average fan who buys tickets to attend games. Furthermore, I suspect the TV-fans will be subjected to ever-increasing Pay-per-View. Many may simply listen to the games and then watch replays on youtube, if the expense gets overly-burdensome.

Yep. How do you go to the Joe Craft types and say “please give us a couple mil for NIL stuff” and then go back a few weeks later asking them to foot the bill on a new practice facility/dorm/etc? Every well has a bottom, no matter how deep it is. Most of those dudes are gonna say “pick one. You want your building or your NIL money?”

 

[grantbob]

Stoops is coming out and telling donors to take money they would have normally earmarked for the school , essentially to help *all* students and put that money into a marketing fund to give solely to athletes.

I took it has earmarking money that normally would be spent on general advertising (not school donations) to go to NIL deals instead. These businesses are paying to use the players to advertise for them and market that.

So, a recruit can see there is money there that he can get some of if he does a commercial, billboard etc. As Stoops said, the guys have to earn it, but it lets them know the potential is there if they put in the work.

 

[SkyPrince1]

Yep. How do you go to the Joe Craft types and say “please give us a couple mil for NIL stuff” and then go back a few weeks later asking them to foot the bill on a new practice facility/dorm/etc? Every well has a bottom, no matter how deep it is. Most of those dudes are gonna say “pick one. You want your building or your NIL money?”

Also at the end of the day, Joe Craft is just a fan like anyone else.
He, like most probably didnt like the Sharpe fiasco or the 9mil deal that UT did for the QB.
A lot of the old school boosters had the impression that when they bought a player he would be at the school 4yrs.
Not the case now.

 

[UKnCincy]

Bingo. He's having to play word games to suit Mitch's conservative approach.

Imo in football recruiting we don't have to get millions together. The top guys getting that kind of money were never coming here anyway. All we need to do is be competitive in nil and we will still get the caliber of kids we're used to.

Unfortunately without the use of collectives, we won't be able to get that done. There isn't large enough business with enough disposable cash to throw money at unproven recruits. Once they get here, they do well in nil. Companies showed they have no issue paying for proven talent. It's actually smart on their part but leaves us a bit lacking on the front end.

Maybe stoops recharacterizing collectives will somehow appease Mitch. Guess we'll see

Stoops wasn’t “recharacterizing collectives” when he said that. He was using language from the UK Compliance office.

Here’s the challenge facing UK when it comes to collectives. To get a collective set up, you need a couple of super motivated boosters willing to take on the leg work of creating one, and willing to then travel around and educate other boosters and business on how it works and why they should participate.

Absolutely none of that can be done by the athletics department. In the gray area world of NIL, that’s one of the few bright-lines.

The problem with expecting UK boosters to quickly get on board with doing that is that UK took significant steps to rein in boosters about 20 years ago. That was a massive point of emphasis for Lee Todd. To our boosters’ credit, they’ve pretty much been willing to operate above board and make sure they stay compliant.

When you have this type of culture of compliance among the boosters, it doesn’t lend itself to the type of entrepreneurial spirit you need from them to get a collective set up. It just doesn’t.

That’s why you have Stoops out there trying to spur them on and drop hints for them. And that’s why you have Vince Marrow tweeting that the issue is that we need boosters to step up. In particular, you need two or three guys to step up and do all of the leg work to get a collective up and running. It’s a significant amount of work and if there isn’t someone ready to take the bull by the horns, it won’t happen quickly.

 

[yoshukai]

Truly one of the most pathetic situations I've ever seen.

Stoops has to go on the radio begging money people to fund his players. But how exactly to do it or what Barnhart will allow is still freaking clear as mud. Stoops gave a 10 word description of what he wants that is exactly like collectives operating all around the SEC and CFB, but acts scared to actually say the word.

This. This is what the UK coach is having to spend his time doing....and doing it badly. Time not spent recruiting. Time not spent integrating new coaches into our systems and culture. Time not spent with the 2022 team on campus prepping for the season. Time not spent on film work for Florida & Ole Miss.

Such an embarrassment. And no one exists to call out Barnhart for creating this. Nobody in the media or the Pres office or the Board.

And Barnhart had a reputation of being a GREAT fundraiser when hired . But his football coach has to go public and beg for funding.

 

[bigblueinsanity]

Stoops wasn’t “recharacterizing collectives” when he said that. He was using language from the UK Compliance office.

Who sets compliance for student athletes?

The boosters you speak are largely basketball related and/or dead. It's discussed numerous times in this thread how football needs a collective to compete. It's just a fact.

Deals can be structured to stay in NCAA rules. The issue is the way UK applies their internal compliance. It's way more conservative than our peers and much more conservative than it should be. Right now it's costing us players. Before long it will cost us staff.

Mitch and compliance need to unbutton that top collar and get in the game or move along

 

[catburglar]

my take won't be popular but here is it

This is exactly the message I have been scared to hear as it relates to the NIL

Stoops is coming out and telling donors to take money they would have normally earmarked for the school , essentially to help *all* students and put that money into a marketing fund to give solely to athletes.

I don't blame him, its what he has to do to be competitive, but what I see is a football player will get a new corvette as opposed to a kid from Pikeville getting an engineering scholarship.

I think that is where the messaging is flawed in this idea that the players make all this revenue for the University. The funding these players are getting isn't touching the revenue they generate , its coming out of the pockets of the fans/business that has finite resources to spread it around.

I welcome debate as to how my way of thinking is wrong on this.

I think it's more likely coming out of the athletic department and coaches pockets. This is part of why Mitch hates it. If you are car dealership and it costs you $500,000 a year to be in business with UK athletics, that same amount could get you every noteworthy player to endorse you. UK athletics has competition for Ad money and the AD hates it.

 

[Bluesnky]

The Big Blue Legacy will be a NIL game-changer for Kentucky

Name, Image, Likeness opportunities at the University of Kentucky just got a lot more lucrative thanks to The Big Blue Legacy and The 15 Fund.

www.on3.com

I think people have forgotten about this fund, which was announced in December. It was supposed to be state of the art, but then everyone went crazy with using collectives for illegal inducements. I assume this is what Stoops is talking about. Maybe I’m wrong.

 

[catburglar]

Athlete Advantage is our 'collective'. Mitch doesn't want it advertised though. That's who is making the NIL deals happen. That's where Levis and Wan'Dale signed.

 

[zwynn10]

Hate this NIL. Going to take overall competitiveness out of college sports over time. The rich will prevail. Hard for small markets.

Wish the college Presidents would reorganize and restructure. Put guidelines and caps in. I bet 99% of college presidents, athletic directors and coaches would welcome a voluntary organization that its’s members would agree to follow administrative regulations.

I agree 100% with your sentiment. However, here is the problem. The US Supreme Court decision that triggered NIL basically said, as I understand it, that colleges/NCAA that bind together to restrict or ban NIL for players are violating US antitrust laws. In effect, like businesses can't conspire to fix prices for a product or service under antitrust laws, the Supreme Court said that college/NCAA can't conspire to restrict NIL for student athletes. In essence, I don't think the colleges/NCAA have much room to navigate in the NIL area and be compliant with antitrust laws as interpreted by the Supreme Court.

 

[UKBlueBlood]

I would like for Mitch to place my K-Fund donation in an account earmarked as ‘pre-funded endorsement marketing dollars.’”

Problem solved.

 

[K_TIME]

1. This is all way complicated for me....but Big Blue Legacy is the NIL fund for UK. As the quote below states....we already had many players already on it. So why this one can't be formed to also allow funds to collect for high school recruits....I'd have to be given some knowledge about the difference.

The Big Blue Legacy will work with The Virtus Brand to facilitate the NIL process. Current Kentucky student-athletes that work with the Virtus Brand include Wan’Dale Robinson, Kavosiey Smoke, track star Masai Russell, Kenneth Horsey, Josh Ali, tennis star Liam Draxl, and Davion Mintz.

“The recent changes to laws allowing for student-athletes to be compensated for their Name, Image, and Likeness present an opportunity to reward the University of Kentucky student-athletes, across their 29 women’s and men’s varsity sports teams,” Co-founder Ryan Miller said. “The Virtus team is leading the charge to provide the most comprehensive level of protection for all parties involved.”

2. Stoops, bless him, sounded like a rec league coach working a car wash on Saturdays to draw up money. This feels very amateur hour on behalf of UK's adminstration to get this worked out so Stoops doesn't have the be the leg man for it. The man has enough to do as it is running the football operations.

I get the school should not be directly involved in this....but obviously other schools are way more involved than UK given what is happening. UK gets a massive amount of SEC TV $$$....way more than most of the other schools we recruit against. UK is going to need to divert some of that SEC TV $$$ to local businesses that will do the NIL funding to keep this going. Mitch is going to have to want to make this easier if UK is going to be a success.

 

[Dddjdd]

Just a thought as I’ve seen some sight that the UK stars (Levis and Oscar) are getting paid well as current student athletes. Imagine an NFL free agent who gets two offers for the same amount of money but one team’s offer is guaranteed and the other is based only on performance incentives. They take guaranteed money every time. Saying you can really collect once you’re at UK and shine bright enough on the field is like that performance incentive offer.

 

[Bluesnky]

1. This is all way complicated for me....but Big Blue Legacy is the NIL fund for UK. As the quote below states....we already had many players already on it. So why this one can't be formed to also allow funds to collect for high school recruits....I'd have to be given some knowledge about the difference.

The Big Blue Legacy will work with The Virtus Brand to facilitate the NIL process. Current Kentucky student-athletes that work with the Virtus Brand include Wan’Dale Robinson, Kavosiey Smoke, track star Masai Russell, Kenneth Horsey, Josh Ali, tennis star Liam Draxl, and Davion Mintz.

“The recent changes to laws allowing for student-athletes to be compensated for their Name, Image, and Likeness present an opportunity to reward the University of Kentucky student-athletes, across their 29 women’s and men’s varsity sports teams,” Co-founder Ryan Miller said. “The Virtus team is leading the charge to provide the most comprehensive level of protection for all parties involved.”

2. Stoops, bless him, sounded like a rec league coach working a car wash on Saturdays to draw up money. This feels very amateur hour on behalf of UK's adminstration to get this worked out so Stoops doesn't have the be the leg man for it. The man has enough to do as it is running the football operations.

I get the school should not be directly involved in this....but obviously other schools are way more involved than UK given what is happening. UK gets a massive amount of SEC TV $$$....way more than most of the other schools we recruit against. UK is going to need to divert some of that SEC TV $$$ to local businesses that will do the NIL funding to keep this going. Mitch is going to have to want to make this easier if UK is going to be a success.

They don’t want it to collect for HS recruits in the way that other schools are doing it because what the other schools are doing is against the rules.

 

[Uncle Adolph]

somebody put it like this "Mitch is operating how he thinks the rules should be instead of how they are now"

 

[catburglar]

Virtus Brand changed their name to Athlete Advantage.

 

[MrHotDice]

I'm sure these articles from Thursday have been discussed but I dont see the thread. Anyway, Stoops sounds almost desperate to me. UK football is almost guaranteed to suffer in this high dollar, NIL, player buying semi-pro football league formerly known as D1 college football.

Mark Stoops gives BBN boosters green light in request for NIL funds

Mark Stoops clears up NIL confusion for Kentucky fans who want to help but are unsure if it's legal or exactly how it all works.

www.on3.com

Mark Stoops calls on Kentucky community for assistance in NIL landscape

Kentucky head coach Mark Stoops addressed the Big Blue Nation for help in assisting the football program navigate the NIL landscape.

www.on3.com

The Bamas of the world hate a level playing field. Are the fans of UK think it’s fair when it comes to UK football. Naive

 

[maysvilleky]

Sounds like Stoops is tired of MB’s handcuffs and telling people how to get around it. At the same time he’s saying the NCAA is powerless to stop those that are using NiL to hire HS students to their schools.

 

[Deeeefense]

my take won't be popular but here is it

This is exactly the message I have been scared to hear as it relates to the NIL

Stoops is coming out and telling donors to take money they would have normally earmarked for the school , essentially to help *all* students and put that money into a marketing fund to give solely to athletes.

I don't blame him, its what he has to do to be competitive, but what I see is a football player will get a new corvette as opposed to a kid from Pikeville getting an engineering scholarship.

I think that is where the messaging is flawed in this idea that the players make all this revenue for the University. The funding these players are getting isn't touching the revenue they generate , its coming out of the pockets of the fans/business that has finite resources to spread it around.

I welcome debate as to how my way of thinking is wrong on this.

In reading through a lot of posts (not necessarily yours) the term "donation" has been used a lot, but the whole idea around NIL is that a company, for instance a car dealership, will pay for the use of the players NIL to endorse their business. The business will gain positive exposure, that will lead to more customers. It's nothing more than an advertising expense, it is not a donation. A donation is when you give to something usually a charity and expect nothing in return.

So in your example it's important not to conflate a business's advertising budget with what they would make in the way of a donation. It's a distinction with a huge difference. I'm not sure that in your example their ad budget would effect what they might make in the form of a donation to UKs general fund. Granted their return on their NIL advertising investment may or may not justify the expenditure but that's true of any form of advertising.

What Stoops is basically asking for is for companies to go ahead and put NIL in general in their ad budget, setting aside those dollars for future payments to players, and then allow the player to receive the information that those funds will be made available for them to compete for.

 

[catben]

1. This is all way complicated for me....but Big Blue Legacy is the NIL fund for UK. As the quote below states....we already had many players already on it. So why this one can't be formed to also allow funds to collect for high school recruits....I'd have to be given some knowledge about the difference.

The Big Blue Legacy will work with The Virtus Brand to facilitate the NIL process. Current Kentucky student-athletes that work with the Virtus Brand include Wan’Dale Robinson, Kavosiey Smoke, track star Masai Russell, Kenneth Horsey, Josh Ali, tennis star Liam Draxl, and Davion Mintz.

“The recent changes to laws allowing for student-athletes to be compensated for their Name, Image, and Likeness present an opportunity to reward the University of Kentucky student-athletes, across their 29 women’s and men’s varsity sports teams,” Co-founder Ryan Miller said. “The Virtus team is leading the charge to provide the most comprehensive level of protection for all parties involved.”

2. Stoops, bless him, sounded like a rec league coach working a car wash on Saturdays to draw up money. This feels very amateur hour on behalf of UK's adminstration to get this worked out so Stoops doesn't have the be the leg man for it. The man has enough to do as it is running the football operations.

I get the school should not be directly involved in this....but obviously other schools are way more involved than UK given what is happening. UK gets a massive amount of SEC TV $$$....way more than most of the other schools we recruit against. UK is going to need to divert some of that SEC TV $$$ to local businesses that will do the NIL funding to keep this going. Mitch is going to have to want to make this easier if UK is going to be a success.

Mitch is trying his best to hold onto ALL of the control of donor money to UK Athletics. The NIL collectives will SIGNIFICANTLY reduce the amount of donor money coming into UK. All other sports outside of football and basketball are going to suffer from the NIL. Those sports have been propped up by Mitch since his arrival. The K-Fund itself was set up to reward those fans that bought tickets for ANYTHING other than football and basketball.

With the ENORMOUS amount of money coming into UK Athletics from the SEC TV deals, WHY does UK even need as much from local donors? Without UK Football and Basketball success, the other sports are going to tank. Mitch is KILLING the goose that laid the golden egg.

What Mitch should be doing is putting pressure on ALL of the businesses in Louisville and around the state that are giving to UofL over UK. UPS, YUM, Jim Beam, etc. should KNOW that UK has the BIGGEST following in the state and one of the BIGGEST in the country!! Then he should be selling UK to EVERY other business that could benefit from having UK athletes endorsing their products!!!

Hey Mitch, ADAPT to the times or get EATEN up by it!!!

 

[JHB4UK]

I didn't listen to it, but if one wanted to donate to this fund how would one go about doing it?

See? You ask a great perfect question. Problem is there is no adult who can or will answer you. Nor someone successful with lots of resources who wants to help UK football

There are ZERO adults in the room in this pathetic situation. Stoops begging for money, but has to do it in a vague lawyerly worded answer to satisfy the PERSONAL values of his boss. No one in charge, no direction, so nothing NIL happens. Oh except starting QB gets some free rounds of golf.

And all this happening because of the PERSONAL moral choices of 1 unaccountable man. Same guy who sees morality in denying average bleacher seating fan from buying a beer but fine with club seat & lux box fans drinking as much Makers as they can swallow. No one can stop him from hamdcuffing and degrading football roster. He will face zero accountability if the trend continues and we are among the worst recruiting schools in the SEC, in Power 5, and even in the Commonwealth.

 

[TankedCat]

In reading through a lot of posts (not necessarily yours) the term "donation" has been used a lot, but the whole idea around NIL is that a company, for instance a car dealership, will pay for the use of the players NIL to endorse their business. The business will gain positive exposure, that will lead to more customers. It's nothing more than an advertising expense, it is not a donation. A donation is when you give to something usually a charity and expect nothing in return.

So in your example it's important not to conflate a business's advertising budget with what they would make in the way of a donation. It's a distinction with a huge difference. I'm not sure that in your example their ad budget would effect what they might make in the form of a donation to UKs general fund. Granted their return on their NIL advertising investment may or may not justify the expenditure but that's true of any form of advertising.

What Stoops is basically asking for is for companies to go ahead and put NIL in general in their ad budget, setting aside those dollars for future payments to players, and then allow the player to receive the information that those funds will be made available for them to compete for.

I appreciate the responses from everyone on the thread. I expected to get flamed, that wasn't the case and I learned some NIL info along the way

 

[Deeeefense]

UK is going to need to divert some of that SEC TV $$$ to local businesses that will do the NIL funding to keep this going

I'm thinking this is probably not legal as it would essentially just be the university using the business as a conduit to pay players themselves.

 

[catben]

I'm thinking this is probably not legal as it would essentially just be the university using the business as a conduit to pay players themselves.

This is why I stated in a post above that UK needs to PROMOTE donor money toward NIL. We receive PLENTY of money from the SEC and the K-Fund for UK Athletics. That's what the schools that are most successful so far are doing.

Come on Mitch!!!