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Chris Cenac To Houston

Yeah people probably don't think of Houston as being a top5 market. Everyone knows the big three.. It's NY, LA, and Chicago. But Houston is right there at 4th in population size, and after googling it, it's closer to Chicago than it is to #5 (Phoenix). I wouldn't be shocked if Houston were to take over Chicago as the 3rd largest city.

All that is to say, there's a lot of money in Houston, and not a whole lot of great basketball to demand attention or NIL (as opposed to the amount of great football programs there are).. so I could easily see a pretty storied basketball program like the Houston Cougars gobbling up a lot of NIL.
 
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Something is odd to me about Houston getting 3 top 20 guys under the radar. Is their NIL big? I know they’re a great program but still interesting they’re getting that much high school all American talent in one class.
Lot of big money alumni.

Combine it with the fact that Houston is a pretty popular city with a ton to do compared to most college towns, pro sports town etc….but it’s still has a fanbase (beyond just students) that cares about college athletics as more than passing entertainment…unlike the west coast major cities or north east major cities.

Also helps they’ve been a consistent 1-2 seed the last 5-8ish years so the kids coming out of highschool view them in the same light as Gonzaga…not a blueblood but a current top 10 program with a HOF coach.

Cenac is also from New Orleans so Houston is New Orleans’ western sister town
 
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