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Any word on attendance?

It was a huge misplay by UK on this one.

They overestimated the demand of their product. UK fans, or any college fans, aren't paying $200 to watch a scrimmage. We wouldn't do that even for the 1996 or 2012 teams.
 
People streamed the hell out of the X feed. The demand is there. Just not at those prices. What they didn't consider is the people who DO go to the blue white game traditionally are the fans who can't afford the regular season games. Trying to get the blue hairs to pony up en masses for a game they never show up for makes little sense.

It should have been a $5 PPV or some such if they wanted to raise NIL funds.
 
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Very, very hypothetical future NIL scenario:

Mike Bloomberg donates a BILLION dollars to Harvard University over the next 10-years for the Harvard Men's basketball team NIL, to have their roster be brand representatives of Bloomberg, L.P.

$1,000,000,000 divided by 10-years, divided by 13-players per year, equals $7,692,307 (average) per-player per year........
Probably NO other college could/ would try to compete against those type of dollars!! Alot of players go to Harvard for 4-years, then turn pro!!

Once again, just a hypothetical.

🤔🤔🤔🤔🤔
 
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