Originally posted by far_away_fan:
Originally posted by wcc31:
Do you guys not get it? Gottlieb is a contrarian. If everyone is picking a team to win the title, he's going to pick against them. It's nothing against UK. He's just that annoying dude everyone knows.
^ This is exactly right. And he's not the only one. Sports media is a production designed to get ratings. Someone has decided that it's useful to have someone play the heel. ESPN has a few. CBS has a few.
I don't like Gottlieb or the idea that having a guy like him is good for business, but I also don't think he's dumb enough to believe a lot of what he says on air. He just knows that there are some things he can say to get and hold viewer's attentions so he says them. Whether or not his on-air opinions are accurate matters much less than whether or not they get ratings.